Case Study: Eastern & Co — Law Firm ERP/CRM
Client Context
Eastern & Co, a bilingual law firm, needed an integrated system for lead management, legal task tracking, HR, finance, and a public marketing website.
Problem
- Leads tracked in Excel with no follow-up automation
- Legal tasks assigned via email with no workflow visibility
- Invoices generated manually in Word templates
- HR and finance operated in separate disconnected tools
- Public website content managed by developers, not staff
Solution
Delivered a modular Laravel ERP with 8 nwidart modules:
- Sales module — Lead CRM with follow-ups, bulk Excel import, Twilio SMS
- Lawyer module — Task workflow (manager → lawyer → finance views)
- Finance module — Bilingual EN/AR invoice printing, expenses, safes
- HR module — Employees, vacations, job applications
- Website module — CMS for blog, careers, services, attorneys
Business Impact
| Metric |
Result |
| Lead management |
Excel → CRM with follow-up actions and SMS |
| Legal tasks |
Email → tracked workflow with role-based views |
| Invoicing |
Manual Word → system-generated EN/AR PDF |
| Admin access |
Developer-dependent → Spatie RBAC self-service CMS |
| Modules delivered |
8 integrated modules in single platform |
Technologies
Laravel 10 · nwidart Modules · Spatie Permission · Twilio · MySQL
Live
easternnco.com
Engineer: Abdel Rahman Waleed Ahmed